To kick off the New Year, I decided to start a blog tip series. In these posts, I will have tips for growing and expanding your blog. When I read blogs, I often see people mentioning how they want more followers.
For the record, getting followers isn’t easy, so don’t be upset or feel down about it. Lack of followers doesn’t mean your blog is bad. Many factors go into getting followers. For example:
- What’s your blog layout? It is it easy for user’s to navigate
- How often do you update? Do you only update 1-2 times a month?
- What is your content about? Do you stay on one topic or do you jump around?
When you think about the lack of readers, you have to consider those questions. Other blogs mention that I’m popular, but I don’t view myself that way, and I never well. I know the struggle of getting followers on other websites, so I’m not going to say it’s easy. Getting followers takes work, and honestly, I’ve found the less you stress about it, the more people will eventually read your posts. So today, I’m going to talk about content.
In my experience, the best way to grow your blog is by being consistent with your content. If you blog about food, try to make a majority of your posts relate to food. Why you ask? Well, because that’s why people are following you – to read a blog related to their interest. And their interest comes from the subject of your blog post. If you jump topics too often, you show a pattern of being inconsistent with your writing. It may frustrate your followers if they wait for updates, but instead of an engaging blog post about their interest, you switch gears on them.
Now, I’m not saying not to change up your topics, but do it slowly, and make it clear why you are branching away from your normal subject matter.
Also, do your research and speak from an honest experience. Your content will shine if you use your true voice and add in the knowledge that you’ve learned. Believe me, your followers you will notice if you post bad content.
Lastly, I’ve said this before, but I’ll say it again, be yourself. It’s so important to be yourself. And after writing online for so long, I want to stress that if you don’t feel WordPress and blogging are for you, it’s ok. Don’t be afraid to try something different. Readers vary on different websites, so sometimes you need to find the website that works for you. Oh! Whatever content you post, make sure it’s inspirational. Even if it’s a simple, hey, you’ll be ok, I’m here for you. :3